Holiday getaways to coastal retreats account for 60% of the travel preferences for end-of-year celebrations. Northeastern beaches are in particular demand, with Porto de Galinhas in Pernambuco, and Natal, the capital of Rio Grande do Norte, attracting a combined 16% of holiday package sales. However, not everyone is looking for a sun-soaked escape; 5% of travelers are searching for snowy attractions like New York City, making it the third most popular destination.
Within Brazil, the chilly delights of Gramado in Rio Grande do Sul are alluring travelers, with the city tying with New York for travel interest. Beyond the borders, sun-seekers are also eyeing international sand and surf locales. Rio de Janeiro, Punta Cana in the Dominican Republic, and Riviera Maya in Mexico each garner 5% of holiday package sales. Further down the list, Ilhéus in Bahia, the state's municipality with the longest shoreline, secures 4% of the market. Following closely, Buenos Aires, the capital of Argentina, ranks at 4%, asserting its position as the seventh most sought-after destination. From South America, Foz do Iguaçu in Paraná claims the tenth spot.
Tourism preferences highlight a dual draw of heat-beating beach destinations and the appeal of wintry holiday experiences, locally and abroad. The findings reflect a significant trend in festive travel choices among Brazilians, with a balanced inclination towards familiar domestic holidays and close international escapes, as the end of the year approaches.
